This A CURE FOR WELLNESS Super Bowl ad highly recommends that you “Take the Cure”, but there are some side effects.
The creepy factor comes into play in this Super Bowl ad for the horror film, A Cure for Wellness. First it lures you in with a statement that everyone is probably all too familiar with. Then it shows pleasant images of people, young and old, enjoying the simple pleasures life frolicking in the meadow or having a moment on the beach during a sunset.
Oh, but how quickly it turns into something more disturbing, along with those side effects mentioned…
An ambitious young executive is sent to retrieve his company’s CEO from an idyllic but mysterious “wellness center” at a remote location in the Swiss Alps. He soon suspects that the spa’s miraculous treatments are not what they seem. When he begins to unravel its terrifying secrets, his sanity is tested, as he finds himself diagnosed with the same curious illness that keeps all the guests here longing for the cure. From Gore Verbinski, the visionary director of THE RING, comes the new psychological thriller, A CURE FOR WELLNESS.
A Cure for Wellness stars Dane DeHaan, Mia Goth, and Jason Isaacs and hits theaters February 17th.